Investing In Yourself
Ep. 136
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    This week, we are talking about investing in yourself. Typically, society has programmed us into believing some investments are good while others are “too expensive”. I see so many people who feel stuck in their careers jump into getting yet another degree. They’re willing to spend tens of thousands, if not hundreds of thousands, of dollars on another piece of paper but refuse to invest in themselves.
    In today’s episode, I’ll tell you how I have changed my views on investing in courses and coaching and what criteria I use to pick programs to invest in.
    Whether it’s through online courses or 1-on-1 coaching, taking the time for self-improvement is incredibly valuable.
    • If you’re ready to invest in yourself, doors are open to my 6-month coaching program. You can find more about it here:

Show Transcript
Welcome back to another episode. I'm so excited to have you here. And I'm excited to talk about this topic about investing in yourself or in other words, investing in coaching programs and courses and all this other stuff that is available online. And I will talk to you about my program because I get a lot of questions and I get a lot of hesitation. And one of the common, I would say objections that I hear, and I know every course creator, every coach hears is like, I don't know if it's worth it. I don't know if, you know, should I spend the money? Is it going to work for me? And there is this underlying lack of self-trust as to whether that program is good for you or not. And so I want to talk about it because my views have changed a lot over the last couple of years on investing in different types of courses and programs and online activity.

So I'm just going to share my views and take what you want and leave what you don't. All right. Here's the thing we again have just been programmed to accept what is a good investment and what is a bad investment. And a lot of times there's really no rhyme or reason, you know, it's just something that we've gone along with the crowd. So what I mean by that is I can't tell you how many people I talk to either in my free coaching or in my programs or in my DMS emails, whatever that are emailing me. And they're saying something like, I don't like what I'm doing and I'm considering going back and getting this degree, or I think I should go back and get my masters or an MBA or whatever. And I was the same person. I was that person when I was leaving law, I didn't know what I wanted to do.

And I remember in a lot of the conversations with my husband because I started interested in business. My mind just naturally jumped to, well, I should just go back and get an MBA because when you have always followed a path that was laid out for you, and when you've been programmed by our society, to believe that a degree is the most important thing or that you need somebody else's approval kind of is like a stamp of approval, the permission to do the thing you want to do. That's where you think you have to go next. A lot of times a week confuse our lack of confidence with lack of qualifications, right? We think we just need the skills. We believe if I just get an MBA, then I'll know what to do. And the real root of the problem is like, I just don't have confidence in going out and doing it now, gaining a skill or gaining knowledge is perfectly fine.

It's just, I want people to be a little more, I guess, conscious or scrutinize their decision of why they're doing that investment. And so it's interesting that so many of us are willing to put up another 40, 50, a hundred thousand dollars to get another degree when the first degree that we got didn't end up the way that we wanted. Right. And so many people, again, look to that without actually even knowing if that's the thing they want to do either. Right. It's like, well, I enjoy talking to people and I really like helping people with their problems. So I don't know. I guess I should just go back and get my license to be a therapist. And it's like, all right, if you have decided, and you know, and you've researched and you've talked to therapists and you understand what the day to day is, and you know what you'll be working on then sure.

Once you've done that work and you know that like, I want to be a therapist, go back and get that degree. But if you don't know that, and you're just going, because that is what society has told you is an acceptable investment question, because I promise you you'll just end up with another piece of paper that isn't going to lead to the thing that you want to do. And many times with degrees, you don't actually need it to do the thing you want. So I guess there are times like if you want to be a doctor, obviously you have to go back and get that degree. But even therapist, I would say, you know, I would be very much interested in maybe being a therapist in another life, but I do the same thing pretty much as a life coach now. Right? I mean, not the same thing.

Obviously we deal with different problems. But what I'm saying is that it scratches that itch for me. And so the question becomes, what is the thing you actually want to be doing before you go back and make that investment? And I just think that thinking about what is acceptable questioning, is really important. 20 years ago, 30 years ago, therapy might've been judged. And so people maybe would have been reluctant to invest in therapy because then it meant, you know, there was a stigma around it, whatever, all of that stuff. But as we've all seen, it has luckily become very normalized now and it has become more mainstream and it is not a sign that you have any type of mental illness, you know, everybody can benefit from it. So now more people are willing to invest in therapy, even though there may not be some kind of direct ROI in the sense of, you're going to make your money back, but we all know that the ROI is so much bigger and better, right?

Being able to function in your life in a better way is worth more than any money you could ever save. So, so many people are now investing in that. And I think it's a great thing to invest in yourself, but I just bring it up to say those things, you know, even college or therapy a little while ago, weren't considered a good investment. And you might've been looked at as crazy by your family for spending that money. Maybe they still think that way. Right. And so there is no right or wrong in what you invest in. I do it just say like, before you do it, consider why you want that thing. And I think the next iteration, obviously now with the internet is there's a lot of things online that you can invest in, right? Even with therapy, there are a lot of online therapy type programs.

And I think that there has been a flourishing of coaching and courses and classes and other things that you can learn on the internet. And so I think a lot of people are very confused or stuck as to whether it's a quote-unquote good investment or whether they should invest in it and whether they shouldn't. And I had the same question. So when I left LA and I was saying, I was thinking about going to get my MBA at, when I talked a lot about it with my husband, I started realizing like, if I'm willing to spend another $80,000 or a hundred thousand dollars to get an MBA, which will likely lead to a position, I don't want, I don't want to go be a, you know, CEO or work in corporate America. I want to start my own business. Why wouldn't I invest that money into starting a business and just use that as a learning experience.

Now I wouldn't even have to invest that much. Right. I can invest a much lower amount now with the internet and online businesses, but like, why do I look at investing? Let's say $15,000 to start my own business is a risky investment, but spending 80,000 on an NBA, not a risky investment, right? These are the questions I was starting to ask myself. And so I decided to start my photo booth company. And I decided that would be my education. I would, instead of spending two years in business school, I would spend two years trying to build that business and I could do it on my own terms and I wouldn't have to put as much money up. And in that time I started, you know, going down Google rabbit holes and learning what I could about marketing and all the other stuff. And, you know, I had to build a product and I had to build software.

And so I was really kind of searching for that stuff. And Google can answer a lot of questions and it did, but it obviously leads you down a lot of rabbit holes and it can cause a lot of confusion. And so I started finding different programs that I could join. And I remember one of the first programs I joined, which took me a really long time to make the decision. I went back and forth forever. His was $5,000 and I didn't know if it was worth it. I didn't know if I would actually gain anything from it. If it would help me, it was more directed towards software and I really dwelled on it way too long. Anyways, I ultimately decided to do it. That program changed my life. I don't say that lightly. And the funny thing is, is that it didn't change my life based on what they were actually selling in the program.

So the program taught you how to build certain software and build a business based off of that software. And so it was about seven modules and it was full of information about how to do that. But the first module was on mindset and it was really kind of preparing you for how to deal with entrepreneurship, how to think about, you know, the marathon that you're going to go on and this rollercoaster ride, how to steel yourself for a lot of the stuff and how to really think about your own mind in a different way. And that was the first time I really started doing mindset work. And so I honestly don't even remember the rest of the program, but I remember how blown away I was by the mindset piece and how much it changed the way I thought and how much it made me feel supported and kind of helped me on that journey that I was going to go on and how much it served me throughout the next couple of years as I built that company, even though I didn't really take as much advantage of the software piece.

I did learn a lot of valuable tidbits, but I didn't end up becoming one of their star students or anything. But I just say this to say that that was a kind of a pivotal change for the way I looked at investing in myself because it wasn't that I had to go through every single module and I had to use every single lesson and I had to do exactly what they said to a T in order for me to get the value out of that, that investment in myself changed the trajectory of what I was doing. And it allowed me to stay in the game. It was worth way more than $5,000 for me because now looking back, it was really the foundation of everything that I've built from there. Here's the thing. There's no way to know that before you do it, right.

That's not what they were marketing. That's probably not even what they thought they were selling. I mean, I'm sure that they realize that that mindset is an important part, but they were helping people create businesses to sell software. Right. What I have looked at now, and I have spent tens of thousands of dollars on different courses and different coaching. And I've said this before, I will always spend my money on coaching and courses because I've seen the ROI that it has had on my life. And it's not always a direct correlation to my bank account. It doesn't mean that it's always like I put in 5,000, I make 20,000 from that course, but it's in little and big ways, right? When I talk about now, how I've fundamentally changed as a person, how I'm not a people pleaser, how I'm not as much of a perfectionist, how I let myself try things and fail, like the value in that has come from all of this coaching and courses.

It's priceless to me now. I have made my money back many times over and it will continue. It's amazing what this is that it's exponential from here, right? I will keep investing and I will keep putting myself in rooms with people that I want to be around, but I now make it back to three, four or five times, but that wasn't always the case is what I want to say. Like when I took that first course, and I think it was 2016, I didn't really make that 5,000 back. I mean, I guess I made the 5,000 back that year, but I didn't make much more than that. Right. So it was, it wasn't as though I was, you know, raking in the dough after, and that thing made me rich. And I think a lot of times courses where the promise is money is easier to jump into because you think, okay, you can directly figure out what the ROI is, but even if you can't, like, I would say like take the time to kind of figure out what is that investment in myself going to give me, what is it costing me to not do it.

So I'll give you how I think you should approach it. And I think you shouldn't approach every investment, but I just wanted to kind of say how this type of coaching and courses has changed my life and how I will continue to pay for masterminds to go to conferences, to get a coach, because I know the blind spots I have. I know that it can help me speed up my journey. I know that it can help me feel not given to the overwhelm and the doubts and the fears, and kind of keep me on this path that I want to go and I'm willing to pay for that. But here is the thing. It all sounds great. And then you, you know, find a new course, then you're wondering, well, is this one of the ones that are going to change my life, right?

Is this the one I should be doing? And what you're looking for is some kind of a guarantee you want to know, will this work for me? And oftentimes that's really tied into whether you even trust yourself. I hear this a lot from people where it's like, well, I don't really finish the program or I'm in other courses and I didn't do the work. And so the hesitancy is, do I pay for this? And then what if I don't show up? Right. And a lot of this is more of you wanting someone to make that decision by guaranteeing you that it'll work. And nobody can do that obviously. Right? I mean, some people do give guarantees on their courses that like, if it's not good within 30 days or whatever, 90 days, you can get your money back.

So there are some guarantees. But what I mean is there's no way to know whether that course is actually going to be the best thing or just okay. Or not good at all for you. Okay. And I realized that like when I was having these questions, the problem wasn't that specific investment, the problem was me having a really hard time making a decision because I wanted a right and wrong decision. Like, is this the right investment? Or is this the wrong one? And there's going to be a million pros and a million cons, and there is never a right or wrong. You just have to make the decision and move on. And what I realized was that the biggest mistake I was making is not doing anything is being stuck all the time. Right. Is going back is what should I do it? Should I not?

Should I put the money up? Should I not? And never moving forward. And then months would go by and years would go by. And I would think if I had just done this course last year, I would at least know if it was good or not right at this point. And so I started deciding that like, I will never get these great life-changing experiences if I also don't have a lot that aren't that great. Right. There's no way for me to know. So if I want to have the ones that are going to change my life, then I have to also be willing to have ones that maybe aren't exactly what I thought they were going to be, or aren't that wonderful, right. It's kind of a compound effect over time. And I'm willing to go through that because I know the ones that changed my life are worth their weight in gold.

And so I kind of adopted, I don't know if you guys know Gary Vaynerchuk, he is a marketing guru, but also sort of a motivational speaker. And he moves very quickly and he's, you know, you may not be for everybody. But one of the things I love that he talks about is, you know, people ask him how he can make so many decisions and how he can move so fast and do so much. And he says, you know what? I, because I like to juggle 80 balls in there because I know that I'll drop 30 of them, but I still have 50 balls in there. I don't care about the 30 that I dropped, as opposed to just focusing on juggling five balls in the air to make sure none of them fall. Right. Cause then I only have five balls in there.

I'd rather have 50. And I've sort of taken that approach to a lot of the things that I do now, because I agree with it. I think a lot of this goes back to this fear of failing, right? Because we're going to beat ourselves up. We're going to go to this place of, like, I knew I shouldn't have spent this money. I shouldn't have done this. We're going to shame ourselves. And we're going to think that we're bad with money or that we don't show up the way we want to. And all of it comes back to not trusting yourself and having this fear of failing, not working out. And that shame that comes with that. And I've just put an end to that. I will not shame myself if I make a decision on someone else's course that I can not know if it's going to be perfect for me or not.

But I do want to tell you kind of the criteria that I go with when I am making these decisions. So I don't think you should, Willy nilly decide. I think there's a lot of ways to kind of decide whether it's right for you and whether it's not, but then make the decision and then just do it. So here's what not to do in the wrong way. I think, I think it to be very honest when you're overdoing it. So it's very easy. Everybody falls into this. Once you start investing, because it can be so helpful because it can speed things up as you start overdoing it, right? You start doing way too many courses and programs. And so you don't even have the time to finish them. And you're trying to learn from way too many people. And I've done that. I've been there.

It's very overwhelming. It's not helpful. And it very much increases the whole shame spiral because you're not doing the work. You don't even have the time. And so I started pulling back and realizing, okay, I'm going to invest in one thing at a time and I'm going to do the work that they say for me to do, and I'm not going to try to overdo it. And I'm going to try to pick one coach and we'll talk about this in a minute that I really want to resonate with. So I can do the thing that they're going to tell me. So I'm not getting mixed messages. I'm not getting mixed signals. I'm going to go all in. And so constraint is a real thing. So I don't mean in any way to say like, you should go all in and invest in every course, you can find it.

And if you're going to build the business, start doing it all. No, because that's just going to overwhelm you and you're going to end up not doing any of them. I would say learning how to restrain yourself is a real skill. And then deciding though, like if I'm going to go with this one, I'm just going to make the decision and go. And if I'm not, I'm going to make that decision and not think about it again. I'm not going to spend all of my energy going back and forth. So the first thing is constraint. The second thing of what not to do is understand that no course no coaching program, nothing is going to be a miracle worker and change your whole life for you. Okay? We've already talked about the fact that life will always be 50 50. And so people can give you their processes.

People can give you frameworks. People can speed up the learning curve. People can tell you what's important. What's not what to focus on. And whatnot. Those are all really important things, but they can't do the work for you. They do not have the answers for your life. It's not going to magically fix everything. So I would say, get really honest with yourself. If you're looking at a course and you think I'm going to do this, and it's going to change my life in three months and it's going to be all of a sudden, I'm not going to ever have any doubt or I'm going to know exactly what to do. Realize that you're probably putting way too much on that course. I'm going to set yourself up for being disappointed. Okay. So I think get more realistic on, does this have the tools that I want to learn in order to help me on this journey?

Is this going to get me maybe five steps closer to where I want to be? Is this the path that I want to be on? And it's going to teach me one skill or it's going to teach me one process, or it's going to start helping me kind of develop myself. That's what it can do for you. It's not going to all of a sudden make it so that you never have stress in your life again. So don't go in with that expectation and know, look I've trust me. And I say this from experience, I've gone in thinking, Oh, I just need this. And then all of a sudden, my business is going to skyrocket, right? I need this Instagram course to learn how to do Instagram. And then all of a sudden, my Instagram is going to be on point and I'm going to be great.

And it's like, of course not like, yeah, they'll teach me an Instagram strategy, but I have to then implement it. And I have to deal with my thoughts about, I still don't want to show up on video and I still don't want to do X, Y, and Z. And I don't want to post all the time. And I get overwhelmed. Like they can't take care of that for me. So like, I can't go in thinking that once I have that framework, all of a sudden I won't have any negative thoughts about social media and everything's gonna work out wonderfully. Right. I'm setting myself up for failure. The other thing I will say is, do not go in one foot in one foot out. I see this all the time. I used to do this all the time. You have to decide and commit to go all in.

If you decide to buy it, pick one, pick two at the most programs and just go all in on them. I have decided I've picked a thought. You are welcome to keep this thought. If you'd like, whenever I buy a course, I think this is exactly what I need right now. Because regardless of whether it's the best cars or not, I've already paid this person my money. Right? And so it is going to change how I show up for it. If I'm going in already being like, Oh, I hope this isn't a mistake. I hope it's not going to be a waste of money. I'm really going to be stressed about the fact that I'm throwing this money away. It's going to get me to criticize everything. My brain is going to find evidence of everything that is wrong. It's going to get me to start getting overwhelmed quickly.

I'm going to keep thinking, Oh my God, did I make a mistake? And then I'm going to miss out on everything that that course has to offer. There is another online course creator who always talks about how he doesn't understand why people beat themselves up over the fact that they don't finish courses and his approach. He's like, I buy courses just for the one thing that I need to get out of it. And I might just watch the videos on that and that's it. And then I move on. I don't need everything. Like if you're going to teach me real estate and I already know all this stuff, and I just, I need your one, you know how to use YouTube, I guess, for real estate. That's all I need from your course. So that's what I'm paying for. So I don't need to beat myself up if I didn't go through the eight modules.

Right. And like, that's one way to look at it. But I'm just saying like, decide that it's going to be exactly what you need for that moment. And I will say this too, when I started thinking that it helped me kind of take the pressure off. I think a lot of times when we put up money, we were like, Oh, it has to be a hundred percent worth it. And when I started just thinking, this is exactly what I'm going to need, and I'm going to need this. It's going to come in handy. At some point, it has allowed me to really get present to what it is. And maybe I don't need it right. Then I'll give you an example. I took a course last year and when I was in knew it was good, but I was like, I can't really wrap my head around this stuff right now.

I didn't have the time or the bandwidth to implement, but I kept thinking like, I need this stuff. I know I need this, my business isn't there yet. And maybe I jumped the gun a little bit on this one, but I'm going to come back to this. And I cannot tell you how many times in the last year I've gone back to that course. I've gone through the modules. I've now started implementing everything. And now I'm like, Oh my God, this is such a great course. I'm so glad I did it. But I wasn't feeling that when I was in it, when I had just signed up, my brain was kind of like, well, maybe we didn't need all this right now. Right. But I just chose to believe like I will use this. And when I say this, like when I look back over my four years, five years of doing coaching and courses and programs, it's not as though each thing propelled me all of a sudden, right?

Then it was the constant investment in myself. And deciding to show up as the person I wanted to be and going all in on these things and trying things and going back to them and building on top of them that has allowed me to have this foundation to now build this business. And even as I go forward and I signed up for more programs or masterminds or conferences or whatever, it's just like another tool in my tool belt. I know that it's not going to change everything. I know it's going to all of a sudden fix all of my problems, but it is going to add to the overall change in who I am. And so here's what I do want you to do when you're thinking about it. I want you to think about it as an investment in yourself. Again, I know that may sound cheesy and like people talk about personal development and it's like, I don't know, somebody will roll their eyes.

And it's always funny to me, like, why wouldn't you want to develop yourself? Like, why is that a bad thing? Or why is there even a negative connotation? Of course, I want to spend all of the money developing me and making sure I am the best and happiest and calmest and you know, most confident version of myself. Why wouldn't I want that? Why would I spend my money on anything else? Why would I waste my money on all this other stuff? If you think about how much money we waste to try to make ourselves feel good, right? Whether it's on food, whether it's on, you know, Netflix and Hulu subscriptions, whether it's on clothes, whatever the money is on makeup, weight, loss, all this other stuff, just to make ourselves feel better. I constantly think I'd rather just pay that to coaching and not have to change all this stuff outside of me to make myself feel better.

Right. So I look at it as an investment and maybe it's not the biggest ROI right now, but it's another brick on this house that I'm building, right? It's a one more layer. It's one more tool that I'm going to use. And so that's how I look at it. Like, is this the next investment I want to make in myself? The other thing that I would say to do is find someone that you relate with and that down the path that you want to be on, that you want to learn from. I can't tell you how many times I've made this mistake, where I have followed someone who has some key, you know, when I used to think that somebody was going to like teach me and solve all my problems and like, I didn't vibe with them at all.

They just were not my type of personality. You know, they're perfect for other people, but it was just like either too abrasive or too woo or too, whatever it was. It's like, I just didn't learn well in that way. But I just convinced myself that they have the key, they have this answer, so I should go with them. And those are always the ones where I am not impressed or I don't get the ROI, or I don't actually do the work because I don't relate to the way the person talks or teaches. I don't consume the way that their program is laid out. And so I always feel really out of place. And I've just learned that for me, feeling more connected with that person is more important than whatever they're selling. So I find people that I'm like, I think the way you think I see that what you were saying really resonates for me.

I've heard this a number of times from other people, but for whatever reason, the way you say it makes sense to me. So I want to learn from you. And I find people who are ahead of me, where I want to be. So I look at their lifestyle, I look at the things that they're doing and I'm like, yeah, that's what I want. So I'm going to pay you to teach me. And that's what I really want you to understand what a lot of this coursework, coaching, whatever that is is that all of this stuff is on Google, right? Is there in books, you can learn it on your own. What you're doing is like, you're just having someone speed up that learning curve for you. Okay? So you're saying, instead of me spending years fumbling around going down these rabbit holes, I want somebody else who's done it.

Who can be like, Hey, don't get distracted by this. That's unimportant. I got distracted by that. Do it this way. Right? It's just easier for someone to say, like, I remember when I was starting a podcast, this is a good example of this. Everything to start a podcast is on Google, right? It's on YouTube videos. Everything is free. You can figure out the hosting platforms, the tech that you need, you know, best standards, all of that stuff is there, but there's also a million voices. And it's really difficult to figure out what is the right thing. And it can take a lot of time to start figuring out what is the best microphone and you know, how do you record it and whatever, the millions of other things and how do you get it on iTunes and everything else. And so I just decided like, I want to pay somebody who has done this, who can just lay it all out for me.

So I don't have to make a million decisions. I just want someone to tell me, like, go buy this microphone, get this software, set it up like this. This is how you upload. And that's it like, and I'm done with it. I'm willing to pay for that. And that's all it was. Right. And so I think about the amount of time that I waste kind of going on Google. And that's the thing is like a lot of times we're so scarce with our money. We get so precious about our money, but we don't think about all the time that we waste. Right. Either like learning this stuff or just staying stuck. Like, I can't tell you how many people I talk to. And it's like year after year, or they're in the same job they hate, they're still doing the same thing and they can't figure it out on their own.

And yet they like won't part with their money to get some guidance or to get some coaching or some insight to see why they aren't staying stuck. When I started realizing that like, time is the only resource I'm not getting back, I can always make more money, but I can't get more time. So I'm willing to pay somebody to give me that time back, right. To get to a place where I can figure this out faster. Now that is all to say, make sure that it is money that you are willing to part with. Okay. Like get to a place mentally where you are okay. With that money being gone. Because if you cannot spend the money, then don't, then that's an easy decision, right? Like if you're going to go into debt or if it's going to cause you so much stress and anxiety, then that's fine.

You will spend more time instead of money. And that's totally perfectly acceptable. And some of us are in that place where we can't invest right now and that's okay. Make that decision. You don't have to feel bad about it. You know, you can either save up for the time. You can make the investment, but don't do it and be so panicked about the fact that you've spent that money, that you can't get the actual coaching, because like, you're so worried about getting it back. Like you're in such a place of like desperation about that money that it's going to cause more stress than the coaching that you're going to get out of it. So I would say like, what you should do is make sure that even if it's a large chunk of money and you don't want to part with it, or it makes you feel anxious of like, Oh, I really hope, you know, I make good use of this money.

It isn't something that's going to keep you up at night because like, you can't pay your rent. Now, there are tons of stories out there of people who really do like put it on credit cards and couldn't pay rent. And then that investment, you know, let them down the line to becoming like a multimillionaire. And those are great. And so I'm not trying to like police, how anyone spends our money. I think we all use money in both productive and unproductive ways. I'm just saying like, be in a place where you can be at peace with the money you're going to spend. And the last thing I will say is whatever you decide to do, number four is be coachable. I cannot tell you how many times people go into programs and then want to fight it the whole time you want to argue for their limitations.

They want to tell you why they can't do it. And I was this person too. And I realize it's such a waste of your money. Decide that if this is going to be the perfect thing, you're going to invest in that. You're going to go all in that. You're going to be coachable. Even if it's uncomfortable, even if you don't want to do the thing they're telling you to do, if you're going to pay the money to be there, then you're going to do it, right. Like you just decide. And this goes back to why, you know, maybe do one program. So you can listen to one person and just really go all in because I promise you that is when you see their returns. So many of us go in thinking they're just going to solve our problem, but then we don't want to get uncomfortable.

And most of the stuff they're going to coach you to do is going to make you uncomfortable, right? Like whether it's getting on camera or starting the podcast, or, you know, selling something or just doing the internal world is going to be uncomfortable. And so you have to know that and be willing to show up and be willing to participate and be willing to do the work. I can't tell you how many people I see come into a program and then never introduced themselves and never speak up at a coaching call and never try to actually like get help. It's like, obviously you're not going to see the return on the money you're putting in. Like, it all depends on how you take those tools and how you utilize them and how do you ask for help? And so if you're going to do it, go all in, be coachable, and I promise you you'll start seeing those returns.

So this is just the way I look at it. And here's another last tidbit that I will give you. Cause I was going through this today and maybe I'll do another episode on making decisions because this really just comes down to the, again, the fear of right and wrong and having decisions being made. Because right now, for instance, I've gotten better at deciding what kind of coaching programs I'm going to do or what kind of groups or whatever. But I see the same problem come up when I have to invest in my business. Right. So I make a certain amount. And then the question becomes like, do I need a new website? Should I, you know, get a marketing person to, you know, create new sales pages and email templates or whatever. And they all sound great. And they all, you know, I can trick myself into believing they're going to solve all of my problems, but then I go back and forth again, is this the right decision?

Is it not? Is it going to be a waste of money? Is it not? And it's the same exact equation, right? Like I constantly get back to like, yeah, I'll probably waste some money. Some of it will go to people while I will look back and think, huh, shouldn't have done that. I should have just done it myself. Or I should have found someone else or whatever, but I will never get the help I need in my business if I don't start delegating. Right. I will never grow the business. If I constantly think I have to hold onto all my money and I can't invest. And it has to be the absolute right decision or, you know, I'm going to like lash myself for the next couple of years and tell myself how dumb I am for making that investment. Like, it can't be like that.

So I just have to learn that like some investments are going to be good and some aren't and I have to be okay with that and I'm learning from it. And each thing is like a brick in this business that I'm building. And so I say this to say like, the question of whether you should invest in a coaching program is just the same question you have in any decision you're making. And if you have problems making decisions, then you're going to have a problem with this aspect as well. And part of the work is just learning that there is no right answer that you just have to make the decision and you have to trust yourself once you make it. So either way, whether it's a yes or no, just decide that that is the right thing for you and move forward and know you can always pivot and no, you can have your own back, even if it doesn't turn out exactly the way you want.

So I hope that helps. Oh, lastly, which I wanted to say in the beginning, speaking of coaching programs, I am running my six month program, starting in March. It is for people who are stuck in careers that they're unhappy and they don't know what they want to do. It is working on the foundational things like stopping your people, pleasing and perfectionism and working on decision-making and working on figuring out what you want. So if you are interested and you're ready to make an investment in yourself and make a decision one way or another, you don't have to decide. Yes, but you're ready to make that decision. I would love to jump on a call and see if it's the right fit. So you can go to quitter

And we can chat about it. All right, you guys, that was a long one. I will be back next week with another episode. Thank you so much for listening. I can't tell you how much it means to me. If you liked the podcast, please rate and review us on iTunes. It'll help other people find the show. If you want to connect or reach out, follow along on Instagram and Facebook at lessons from a quitter and on Twitter at Twitter podcasts, I would love to hear from you guys and I'll see you on the next episode.